Zero To Coach In 10 Weeks
The Virtual Coach is the most effective way to launch and build your coaching business, and start getting paid what you’re worth as a coach.
Professional life coaches earn an average of $244 per hour, and professional business and executive coaches earn $500 per hour (ICF & Harvard Business Review Stats).
Virtual Coach is only program designed for intelligent, mid-career professionals seeking meaningful reinvention – and it’s backed by our risk-free double guarantee.
- Master both the "inner game" and "outer game" of coaching success
- Turn your hard-won wisdom into a structured methodology clients gladly pay premium rates for
- Attract ideal clients who recognize your unique value (without manipulative marketing)
- Create the flexibility to work when and where you choose
- Join a tribe of like-minded reinventors committed to impact AND income
“I pivoted this year as a Virtual Coach, I was skeptical at first - but after committing, it became a great supplemental income for what I do. Now I do what I do way better because of coaching!”
“The Virtual Coach program is top notch! I feel much more confident, and empowered as a coach and as a business owner. I was able to build up my coaching business during the course of this program and signed up my first one-year coaching client towards the end. Eben is incredibly knowledgeable, talented, and has a real gift for teaching concepts that used to seem obscure to me in a patient and caring way.”
“When I signed up for the Virtual Coach program, I really didn't have an idea of my end goal, or where I wanted my career to go. I did know I was in a 9-5 I no longer enjoyed and that I wanted more out of my life... The Virtual Coach training, including the 10 Coaching tools, was critical in me taking the steps to be able to leave my 9-5 job since getting the certification which was my dream.”
If you’re just starting as a coach, or you want to get more clients and accelerate the growth of your coaching business, then you are probably like many of our students…
After decades in your professional career, you reached that “crossroads moment.”
You climbed the ladder. You checked all the boxes. You earned expertise that most people only dream of having. Yet that nagging question keeps surfacing: "Is this all there is?"
We can tell you, you’re not alone in this feeling. Many accomplished professionals reach this point where success feels... incomplete. You know you have more to give – insights that could genuinely transform lives, wisdom that deserves a wider audience.
But the thought of continuing on your current path for another decade feels heavy, doesn't it?
Like wearing shoes that pinch just a little more each passing year…
Meanwhile, the clock keeps ticking. Your responsibilities aren’t getting less.
Your desire for impact, meaning, and a lifestyle that gives you more control – keeps growing. That vision of making a real difference while enjoying true flexibility seems to drift further away with each passing month.
There IS a solution – and it's been waiting for you.
We created the Virtual Coach specifically for you – a professional or seeker who is accomplished… with decades of wisdom and empathy, ready to contribute and create your legacy through coaching.
We've distilled our combined 40 years of coaching expertise into a 10-week system that transforms your existing knowledge into a structured, marketable coaching business. No starting from scratch. No years of additional schooling. No figuring it out alone through endless trial and error.
And if you’re already a coach, then your acceleration will be even faster, because you can learn all of our powerful models for getting clients and helping them succeed more rapidly, and use them to launch the growth of your coaching practice to the next level.
Virtual Coach isn't just “another coaching program” – it's the bridge between who you've been and who you're becoming. It's your path to turning wisdom into impact while creating the freedom and fulfillment you've been searching for.
And this isn't just about learning to coach – it's about reinventing your professional identity with purpose, creating meaningful transformation for others, and building a business perfectly aligned with the life you truly want.
Virtual Coach is a 10-week live online coaching accelerator where you'll simultaneously master transformational coaching skills AND build your client-attraction system.
Unlike generic coaching programs that teach theory without application,
Virtual Coach is laser-focused on helping you start coaching and sign high-paying clients within just 10 weeks.
This program is specifically designed for educated, intelligent, creative, empathic professionals who are reinventing themselves and want to become coaches or grow their existing coaching businesses.
Virtual Coach gives you the rare opportunity to learn from two complementary coaches & teachers in one program.
You get Eben’s systematic business frameworks and marketing tools combined with Annie’s transformational inner game techniques. This powerful integration delivers both the practical systems AND the emotional intelligence needed for extraordinary coaching success.
Eben Pagan brings 25+ years of coaching experience and has generated millions in coaching income. His practical, results-oriented approach has taught many of the world's top coaches how to build thriving, profitable businesses without manipulative marketing tactics.
Annie Lalla, known as "The Cartographer Of Love" specializes in emotional calibration and nervous system attunement – the invisible skills that transform good coaching into life-changing experiences.
She'll show you how to create the kind of safety and transformation that keeps clients coming back and referring others.
- The INSPIRE Formula - Master this proprietary system that combines 15 different communication, coaching, and persuasion techniques into one seamless approach that converts conversations into coaching relationships
- Coaching Gyms with Direct Feedback - Gain real-time experience and expert guidance in a supportive environment specifically designed to accelerate your growth
- Done-for-you Scripts and Templates - Start coaching with confidence using proven frameworks that eliminate guesswork and position you as a professional from day one
- Client Attraction System - Learn how to find and enroll ideal high-paying clients without manipulative marketing – including our "Daily Client Hour" ritual that consistently grows your business
- 100% Virtual Format - Build your coaching business from anywhere, on your schedule, with no commuting or rigid hours – the ultimate freedom-based business
- Community of Fellow Reinventors - Connect with other accomplished professionals making this same meaningful transition – your new professional family who truly understands your journey
- Professionals Ready for a Purpose-Driven Pivot – Those with multiple careers who want to leverage their expertise into coaching others through similar transitions
- Former Coaches Returning to the Field - Individuals who have coached or consulted before and want to get back into it with a modern, virtual approach
- Existing Coaches Seeking Growth - Current coaches looking to scale up their business and attract higher-paying clients consistently
If you're seeking to transform your wisdom into meaningful impact while creating financial success and abundance, Virtual Coach was created specifically with you in mind.
The deeper driver for you isn't just making money – it's finding purpose, making a difference, and creating the freedom to design your ideal life while contributing your gifts. This is the program that helps you do exactly that.
“The Virtual Coach program exceeded my expectations. Eben's weekly coaching calls, detailed explanations of the concepts, and Virtual Coach program structure helped me to be a better coach for my team, family, and our awesome planet community.”
“The planets have aligned, the puzzle pieces are fitting into place. For so long I've wanted to help people in a big way, to make a difference. But I've been living in the dead space between fear and overwhelm, suffering from a lack of confidence and self-esteem. For years I've watched others step forward and achieve while I sat with my excuses... Then somewhere inside this course, I found my purpose. Now I'm launching the business of my dreams!”
“It isn't an exaggeration to say that Eben Pagan, through this program, has changed my life. If you are looking to make an impact in the world in any significant way, you need to have the skills taught in this program. It beats anything I have come across, both in college and out of college. I myself have been transformed through this course.”
Program Modules / Curriculum Breakdown
Virtual Coach isn't just another coaching program – it's a comprehensive transformation system that turns your life experience into coaching mastery through our proven 7-module framework. Each module builds upon the previous one, creating a complete roadmap to your coaching success.
Module 1: Foundations of Transformational Coaching
Master the INSPIRE Formula that transforms casual conversations into high-value coaching relationships. Learn the five essential elements of Five-Star Coaching Sessions that create extraordinary client experiences clients gladly pay premium rates for. Begin the powerful transition from established professional to sought-after coach.
By the end of Week 1: You'll conduct your first coaching "gym" session with immediate feedback, building confidence from day one. No more wondering if you're "doing it right" – you'll know.
Module 2: Client Attraction & Motivation Psychology
Unlock the psychological keys of Achievement-Avoidance Dynamics that drive all human decision-making. Discover how to connect deeply with clients by speaking directly to their core values. Master the Power of Presence to create profound client connections in the first five minutes.
By the end of Week 2: You'll practice real-world client conversations that create immediate trust and rapport. This alone is worth the price of admission.
Module 3: The Inner Game Of Coaching
Develop the Lion's Heart – the courage to lead conversations with confidence and authority. Learn Values Alignment to connect your coaching directly to what matters most to potential clients. Master Transformation Language patterns that inspire immediate commitment.
By the end of Week 3: You'll transform resistance into receptivity through powerful coaching conversations. You'll never again feel stuck when a client says "but" or "I can't."
Module 4: Visionary Coaching
Guide clients beyond incremental change to true transformation with Developmental Coaching techniques. Help clients move from vague aspirations to concrete achievable outcomes through Coaching with Clarity. Master Breakthrough Facilitation to create genuine "aha" moments in every session.
By the end of Week 4: You'll practice facilitating powerful moments of clarity and commitment that create lasting change. Your clients will experience transformations they didn't believe possible.
Module 5: Defining Your Niche & Brand
Develop your Knowledge Architecture to transform your expertise into a coherent, marketable teaching system. Master Self-Credentializing to establish authority without traditional credentials. Craft your Origin Story that positions you as the perfect guide for your clients.
By the end of Week 5: You'll have a clear, compelling personal brand that attracts your ideal clients like a magnet. No more generic "life coach" positioning that gets ignored.
Module 6: High-Value Coaching Packages
Design Transformational Packages that solve real problems clients will pay premium rates to resolve. Move from Abstract to Concrete by positioning your services to deliver tangible, measurable results. Master Pricing Psychology to set rates that reflect the true value of your transformation work.
By the end of Week 6: You'll create your signature coaching package with compelling language that converts prospects into clients. You'll finally feel confident charging what you're worth.
Module 7: Attracting Coaching Clients
Implement the High-Value Coach Calendar to structure your time for maximum impact and profitability. Establish Client Hour & Content Hour daily rituals that steadily grow your coaching business. Master SPIN Selling for Coaches to adapt the world's most successful high-ticket sales system to coaching.
By the end of Week 7: You'll have a simple, customized marketing plan to bring in clients on autopilot. No more wondering where your next client will come from.
How Virtual Coach Works
Virtual Coach isn't just another coaching program – it's a comprehensive transformation system that turns your life experience into coaching mastery through our proven 7-module framework. Each module builds upon the previous one, creating a complete roadmap to your coaching success.
- Total weekly investment: Just 3-4 hours that will transform your professional future
- Live training sessions: 2 hours each week with Eben & Annie (all recorded for your convenience, in case you miss a session or want to watch again)
- Implementation: We’ll install 2 rituals and habits that will double your productivity as a coach, and help you get lots of clients
- Optional peer practice: 1 hour that will dramatically accelerate your progress
This isn't about overwhelming you with busywork. This is about focused, strategic action that creates real results.
- Mondays: Tech Tools & A.I. Training - use simple technology to get your marketing, content, and communication set up
- Tuesdays & Wednesdays: Live training, coaching & practice gyms (9 AM Pacific / Noon ET) - The cornerstone of your transformation
- Thursdays: Live Office Hours to get coached and get your questions answered in a powerful virtual group format, so you learn from the entire group
- Help If You Need It: Send us your questions and we’ll get you to the right resources, or help with getting your questions answered!
Every element has been battle-tested with thousands of successful coaches. Nothing is theoretical - it's all proven to work.
- 24/7 access to our learning portal: All materials are yours, including:
- Session recordings (available within 24 hours)
- Workbooks and implementation guides
- Coaching templates and scripts
- Bonus resources and tools
- Private community platform: Connect with fellow coaches who understand your journey
- Mobile-friendly experience: Access everything on your smartphone or tablet
No technical headaches. No complicated systems. Just seamless access to everything you need.
We have created the Virtual Coach to fit seamlessly into your busy life. No matter your current schedule or technical comfort level, my team ensures you have everything you need to succeed.
While we recommend attending live sessions for the interactive experience, all core content is recorded and available within 24 hours. Your success is not dependent on attending every live session - we've designed the program to work with your life, not against it.
The 5 Power Bonuses That Accelerate Your Coaching Success
I've created these specific bonuses to eliminate the roadblocks that stop most coaches from succeeding. These aren't random add-ons – they're carefully designed resources that address the exact challenges you'll face when building your coaching business.
REINVENT
Standing at the edge of 2025, reinvention isn't just optional—it's essential for thriving in a world changing faster than ever before.
- Discover Hidden Assets: Uncover valuable skills and experiences you've been overlooking
- Design Your Future: Create a clear vision of your next-level purpose and niche
- Transform Intentionally: Learn the skill of reinvention itself to become adaptable and future-proof
- Align Your Life: Identify where you've had one foot on the gas and one foot on the brake
This bonus alone is worth the price of the program.
Wake Up Productive
The secret weapon of top-performing coaches isn't just skill – it's consistent implementation. Eben's renowned productivity system will revolutionize both your personal and business success:
- Morning Success Ritual that creates extraordinary energy and focus
- Business Success Ritual that consistently grows your coaching business
- Willpower Maximization techniques to maintain momentum even when motivation dips
- Time-blocking strategies specifically designed for coaches
- Client-attracting daily habits that bring in prospects while you sleep
This system ensures you consistently implement what you learn, turning knowledge into results and intentions into income.
$100 Million Dollar Marketing Templates
The truth is this: Most coaches struggle not because they can't coach, but because they can't find clients consistently. This comprehensive toolkit solves that problem:
- Plug-and-play marketing materials – social media posts and email templates that position you as the authority in your niche
- Website copy template specifically designed to convert visitors into coaching clients
- “Coaching Conversation Invitation” scripts for approaching potential clients without feeling salesy
- Virtual Workshop Framework to attract groups of ideal prospects simultaneously
- Credibility-building content prompts that establish you as the go-to expert in your field
Stop hoping clients will find you and start implementing these proven client-attraction methods that work for real coaches in the real world.
NEXUS: Build Your Affluent Client Network
Build Your Affluent Client Network and attract clients who can pay you well.
- Discover why affluent clients are unique and different, and what they value… so you can connect with them
- Steps to building an Affluent Client Network, so you have access to more and more clients who can afford to pay you what you want to earn as a coach
- How to follow up with Affluent Clients, so they begin to see you as the solution to their challenges when they need you
Unlock the secrets to building valuable relationships with high-paying clients and transform your coaching business into a thriving practice that attracts the success you deserve.
Psychic Marketing AI Tools
The coaching landscape is evolving rapidly. Stay ahead of the curve with cutting-edge AI tools that enhance your coaching practice:
- AI-powered content creation to generate marketing materials in minutes instead of hours
- Coaching exercise generators to keep your sessions fresh and impactful
- Practice coaching conversation simulations to refine your skills
- Client management systems that leverage AI for better tracking and follow-up
- Future-proof your coaching business with next-generation technology
This forward-looking bonus ensures your coaching practice remains relevant in the rapidly evolving digital landscape, giving you an unfair advantage over coaches stuck in outdated methods.
Tech Tool Trainings
In the Tech Tool Trainings, we will walk you step-by-step, and click-by-click through how to set up and use the most important technology tools online.
- Website Technology: Wordpress Website, Membership sites, Virtual Events...
- Marketing Technology: Opt In Incentives, Lead Funnels, “Smart“ Email Marketing, Analytics Essentials...
- AI Technology: Claude, ChatGPT, and so many others.
- Social Media Technology: Online Surveys, Screencasting, Social Media Presence...
- Ecommerce Technology: Shopping Cart and Affiliate programs
In each session, you’ll learn to use one tool, and in the process, you’ll build your complete online business system… even if you’re starting from scratch.
UPGRADE
Learn the secret techniques to "Train The A.I." to speak in your voice, outline and create your content, marketing, and website segments - and do more in an hour than you used to do in a week.
- Use simple A.I. tools to become a much better coach: And help your clients achieve success at an accelerated pace (no tech skills required, truly - this is easy for everyone)
- Harness AI as your personal writing assistant: Craft compelling emails, posts, and copy that convert – without writer's block
- Unleash the full power of your personal brand: Leverage AI to build a magnetic online presence that attracts high-paying clients
- Transform AI into your 24/7 creative partner: Generate mind-blowing ideas for content, products, and strategies on demand
- Future-proof your career: Develop the adaptive superpowers needed to thrive in the AI-driven world of tomorrow
This course will teach you the formulas to leverage the true power of A.I. in your business and achieve Super Productivity with your daily tasks.
Yours As A Gift From Us With Enrollment
These bonuses aren't just add-ons—they're carefully designed components that work together with the core program to accelerate your success and address the most common obstacles new coaches face.
Here's Everything You Get When You Register Today...
One-Time Special Offer: Coach Expo Speaker Bonuses Included With Enrollment
Our 2025 Coach Expo is happening now and our amazing, world-class coaches are all giving away special bonuses when you join Virtual Coach only during this special offer! UPDATING REAL TIME as they are offered!
Click here to join The Coach Expo LIVE
All Included With Enrollment TODAY
Our Double Guarantee
100% Risk-Free Investment
I want to be crystal clear: I'm not interested in your money unless Virtual Coach genuinely transforms your coaching business. That's why I've created not one, but TWO guarantees to ensure your success.
I stand behind this program with absolute confidence because I've seen it transform thousands of coaching careers. Your success isn't just a priority – it's my personal commitment.
Plus: Our Client Success Commitment If you complete the program and haven't signed your first paying client within 30 days of graduation, I'll provide additional one-on-one coaching until you do. That's how certain I am that this system works when implemented.
The only "risk" here is continuing to stay where you are – wondering if you could be making a bigger impact and earning what you're truly worth.
Real Reviews and Feedback
“The biggest breakthrough for me was learning how to deal with procrastination. I have lots of ideas but fall short of putting them into action. So how did I overcome that? By finally creating a digital vision board for my desktop background as recommended in one of the lessons. Wow! what a difference that has made in my daily focus and activity.”
“Value right from the start. This course is bursting with content. It exceeded my expectations and what I learned is invaluable. I'd definitely recommend it to anyone considering becoming a coach. In fact, everyone (coach or not) needs the content in this course.”
“At the time I was just hoping I would get 'something' out of it. Within weeks I realized I was onto something much bigger than I had imagined. Having access to Eben's personal coaching and teachings has opened my mind and motivated me far beyond my expectations. As a result, my goals (for my business and my life!) are bigger and broader, and are totally achievable”
“I am 72 and have been retired for a number of years because of a disability. This program has given me the confidence I lacked because I felt to coach people correctly is an awesome responsibility. Eban's careful and mindful attention to detail and references was not only encouraging to me personally, but I realized I will keep learning because of the depth of his work”
“Last year after working at my job for 19 years, my position as a geriatric social worker was eliminated due to financial reasons. I was overwhelmed and burned out and wanted to leave so it was a blessing in disguise. Having this time off has allowed me to pursue my dream of having my own coaching business.”
“I have been honored to be a part of the Virtual Coach, this program saved my life. Why? It gave me hope and a belief in who I am as a person, to live my life in a way that I listen and think before I take action in my daily life. To live with a purpose: To be a Coach, Teacher, CEO.”
“I gained an understanding of how I could easily create a course and brand myself much more easily than I had imagined.”
“This course is a game changer for anyone that is serious about taking themselves and their business to the next level.”